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Is tracking data linked with cookie and fingerprinting IDs personal data under the GDPR?

Is tracking data linked with cookie and fingerprinting IDs personal data under the GDPR?

Tracking companies collect vast amounts of data about individuals with dangerous implications, all while usually not knowing their names. We comprehensively analyzed whether tracking data linked to cookie and fingerprinting IDs constitutes personal data under the GDPR, reviewing relevant case law, legal literature, and data protection authority guidance.

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Worrying confessions: A look at data safety labels on Android

Worrying confessions: A look at data safety labels on Android

We analyzed the new data safety section on the Google Play Store and found popular apps admitting to collecting and sharing highly sensitive data for advertising and tracking. More than one quarter of apps transmitted tracking data not declared in their data safety label.

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